Distribution Channel

DFMC has total control on supply chain management. This helps to cater to the hospitality and retail industry with flexibility, customization, maintaining minimum lead time and minimum MOQ requirement. DFMC has a strong and effective distribution network. Despite Serta entering the Middle east hospitality market in early 2001, it has made a significant growth and it is gaining strength day by day. Serta clientele includes the best 5 star properties in the middle east; it is also the preferred brand for Hilton Group Of Hotels across the world.
 
The following are few names to reckon with:  
 
Four Points By Sheraton port Louis, Mauritius, Hayat Regency Pune – India, Hilton Kuwait, Hilton Ankara-Turkey, Four Points By Sheraton Down town- Dubai, Hilton Jumeirah Beach Hotel, Empee Hilton, Chennai – India, Hilton salalah – Oman, Hilton Baynunah- Abu Dhabi, Conrad-Cairo, Hilton Dubai Creek, Conrad Rangali Islands – Maldives, Hilton – Ras Al Khaima, Courtyard By Marriot – Pune, Marriot International Convention Center – Pune-India, Four Points By Sheraton – Dubai, Hilton-Fujairah, Hilton – Istanbul- Turkey, Sofitel-Dubai.       
 
   
         
     
 
Retail Network:
 
In Order to cater to the Retail Market, Serta has established a strong dealer network and company owned exclusive Serta brand Showrooms. Serta Exclusive showrooms aim at offering pleasant shopping experience to its customers. 
 
Region - Kuwait
Dealer Name:              M/s. Naser Al-Kulaib General Trading & Contracting Est.
Showroom Address:   Dalal Center, Opposite to City Center, Dajeej, Kuwait
Email :                           sertaq8@gmail.com
Contact Name:             Tawfeeq M Hassoun
Tel:                                 +965 99663287